In this report we suggest the retail sector will produce a number of next generation primary healthcare providers. To minimise costs and provide patients with new and innovative services a modern primary healthcare provider needs an efficient IT and communications infrastructure. Wireless Healthcare believe that retailers, with their highly developed CRM (Customer Relationship Management) and logistics systems, have shown themselves capable of deploying the types of platforms on which NextGen (Next Generation) primary healthcare services will be built.
While retailers may not wish to enter the healthcare market the following analysis will illustrate the basic tools any organisation, including the NHS itself, will need to build a successful NextGen healthcare service.
However, we also believe that competition in their traditional markets and a shift in the demographic structure of their customer base will force reluctant retailers to examine opportunities in the primary healthcare sector.
Anyone looking for a model for a perfect healthcare service needs look no further than the human body. Using the same basic infrastructure it can respond, immediately, to either injury or disease. Containing a comprehensive database of bacteria and viruses it has a good track record when it comes to making correct a diagnosis then taking appropriate action. What a pity all healthcare services are not this efficient. But the human body has evolved over several million years and developed alongside the diseases and hazards that threaten its well-being. By contrast today’s healthcare services are relatively new and often find themselves unable to meet challenges posed by globalisation and modern lifestyles.
While the human body evolved in a truly competitive environment the same is not true of healthcare services. While Britain’s state managed NHS (National Health Service)
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